SHARP STRATEGIES.
BEAUTIFULLY EXECUTED.

“This is an opportunity of a lifetime for a company like Grayhill with a long, storied history to be able to apply brand strategy from start to finish and have it realized through all expressions of the brand. Playbook Studio is the expert at strategy with stellar executional partners that brought it to life beyond what we thought was even possible.”

“Playbook Studio and their partners did an exceptional job creating a brave new brand identity that breaks out of the conventional branding of most airlines today. The new identity connects us to the local cultures of our crews and where we will be flying with a connection to both our past and our future.”

“I brought Playbook Studio in to do foundational brand narrative work with our core leadership and marketing team. We were over complicating our story and weren’t clear on what we stood for and how we were relevant amidst a new landscape of competitors. Playbook Studio guided us swiftly and smoothly though their framework and got us the clarity and alignment we needed to refresh our brand across all our touchpoints. After our work together, briefing external creative partners and internal teams was a million times easier and more efficient. I highly recommend Playbook Studio.”

“Playbook Studio did a beautiful job helping us refine and expand our brand. Their team had the intellect, artistry and sophistication needed to bring together our architecture practice with our Life | Style | Design offerings to formalize The DOOR by AEB Process. That process created in partnership with Playbook Studio now serves as our foundational offering and is the core business driver for the DOOR by AEB brand.”

"Playbook Studio guided our executive team, selling partners, and customers on a transformative branding project that helped us significantly increase the business and brand value of Grayhill. Graceann and her team came into an 80-year-old brand with a design system that had not been updated in many years. We developed a new icon, wordmark and brand identity system which everyone loves!"

“Working with Playbook Studio was a happy revelation to us of just how much useful work could be done, and explained simply and invitingly to others, by an open, honest, and willing group of gifted graphic artists and writers assembled and guided by the inimitably clever and courageous Graceann Bennett.”

“Graceann is a creative force of nature. Playbook Studio did a wonderful job capturing the essence of what we’re all about and translating this into how we show up visually and in words. The workshops they led were both energizing and focusing and the work product was excellent.”

“I recommend every company take the time to ensure their brand is relevant and strategically sharp before spending time and resources on execution. Our up front work with Playbook Studio was well worth it and paid huge dividends after they set us up with a foundational playbook and refreshed brand identity.”

“Playbook Studio did important deep work on our brand that gave us clarity and understanding we needed to drive compelling and coherent messaging, marketing, brand experiences and thought leadership. Graceann’s big win was getting our entire leadership team aligned around a focused brand narrative. Playbook Studio continues to ve a valued partner as we apply and integrate their foundational work to our continued growth efforts.”

“We had an incredible experience working with Playbook Studio and case on our rebranding. They were true collaborators, both strategically and creatively, with a strong grasp of who our current customer is and who she could be. They were a pleasure to work with, and we couldn't be happier with the result.”

"The Playbook Studio team was able to expertly distill and craft our narrative and help us present our story in a clear and compelling way across multiple touchpoints including our website, Powerpoint decks, and brand book. I am really proud of the work we did together and would highly recommend Playbook Studio to any company looking for a brand overhaul or refresh."

"Working with Graceann and Playbook Studio was a thrilling experience of discovery. They helped us to get to the root of who we are, what we do, and why we do. Together we uncovered the spirit and meaning behind our mission and, in turn, shaped it into the words, language, and narrative that felt true to who we were and resonated with our partners and clients as it never had before"

“Playbook Studio helped us sharpen our positioning and informed all our go-to-market activities, leading to +283% YOY sales growth from 2020 to 2021 and +115% from 2021 to 2022 and helped us secure $15MM Series B funding in Spring of 2022.”